数据驱动价值

Driving Value from Data

A course that goes beyond the hype surrounding data by demonstrating how you can drive value.

1151 次查看
苏格兰数据实验室
FutureLearn
  • 完成时间大约为 4
  • 初级
  • 英语
注:本课程由FutureLearn和Linkshare共同提供,因开课平台的各种因素变化,以上开课日期仅供参考

你将学到什么

Describe how organisations use data to drive value.

Identify and classify data and opportunities within your own organisation.

Explain how data mature your organisation is and identify what to do to increase your maturity to align with your ambitions.

Summarise the main challenges organisations face.

Begin to justify the investment required within your own organisation.

课程概况

This course explores data at an introductory level for decision makers.

Upon completion of this course the participants will be able to:

Describe how organisations use data to drive value.

Identify and classify data and opportunities within your own organisation.

Explain how data mature your organisation is and identify what to do to increase your maturity to align with your ambitions

Summarise the main challenges organisations face.

Begin to justify the investment required within your own organisation.

课程大纲

Week 1 - Driving value from data

面向人群

This is a course for those of you setting up data capabilities for the 1st time, or those of you taking steps to the next level of data maturity. This is for you if you are part often community that is leading the change to make your organisation more data savvy.

The target learners are:

Individuals who are directly or indirectly accountable for driving value in their organisations.
Small to medium size business owners who want to drive more value from the information they already have.
Data professionals who are struggling to get business buy-in to driving value from data.

The main goal of this course is to give you the confidence to start adding value through better use of data.

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