战略作为成功的过程和衡量标准:导论

Strategy as a Process and Measures of Success: An Introduction

Develop your understanding of the characteristics of strategic decision-making.

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考文垂大学
FutureLearn
  • 完成时间大约为 2
  • 初级
  • 英语
注:本课程由FutureLearn和Linkshare共同提供,因开课平台的各种因素变化,以上开课日期仅供参考

你将学到什么

Reflect on strategic decisions as a process

Identify the interests and influence of stakeholders

Model and design measures of organisational performance

Assess the difference between strategic and non-strategic decisions

课程概况

Do you know what strategy really is? On this introductory course, you will have the opportunity to demystify the theory and practice of strategy.

You will understand what organisations are and define key concepts in organisational performance and the setting of standards. Reflect on the impact of strategic decision-making and identify the influence of stakeholders in the overall process.

课程大纲

Introduction to strategy and the organisation

Organisational purpose and stakeholders

Competitive failure and success

Assessing failure and success

面向人群

This course is for anyone interested in the nature and practice of long-term strategic decision-making.

Please note that the individuals listed below in the “Who will you learn with” section may be subject to change.

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