课程概况
Whether your interest lies in solving the world’s biggest problems, creating the next commercial success or addressing something closer to home, this course will give you a toolbox to vet your ideas and test them in the real world.
课程大纲
Think
We start at the beginning with your big idea and where it comes from: your everyday experience
and known sources of innovation as described by Peter Drucker.
Listen
This second phase of the entrepreneurial lifecycle encourages you to take the big idea you’ve
thought about and solicit feedback from the people whose problems you’re trying to solve.
Plan
Strategy, the art and science of being different than your competition, is the next element we introduce,
based on Michael Porter’s work.
Clarify
In this module, we coach you on continuing to refine your big idea and beginning to
communicate it clearly to a wider audience.
Support
To make your big idea into a reality, you’ll need the personal, professional, and financial
resources we discuss in this module.
Iterate
This final step of the entrepreneurial lifecycle outlines a method to continue thinking, listening,
planning, clarifying, and supporting your big idea.
Peer Assessment (Optional)
Create a pitch for your Big Idea, then give and receive feedback.
