课程概况
This Innovation and Entrepreneurship course focuses on the interconnection between entrepreneurial thinking and innovation. Specifically, we look at models used in Silicon Valley to grow both start-up companies as well as innovation inside large organizations. Bringing together top Haas School of Business, UC Berkeley faculty, this course addresses critical areas for successful growth, including design thinking, open innovation, business models, product-market fit, and financing. This course will teach you how to think like an entrepreneur and provides the models, tools and frameworks to further develop your business or idea. An emphasis will be placed on the IT space.
In this second part, From Design Thinking to Funding, the following areas are included: design thinking; innovation cycle process; business modeling; and funding.
课程大纲
Innovative design thinking
The innovation cycle - part 1
The innovation cycle - part 2
Business models - definitions and approaches
Business models - frameworks and tools
Business models - customer discovery
Sources of funding
Funding your startup - part 1
Funding your startup - part 2
Course completion