课程概况
This course weds business strategy with the principles of microeconomics. It offers valuable a powerful toolbox together with cases and lessons across all major functions of business, management, from finance, operations management, and marketing to human resource management, organizational behavior, statistics, and, of course, business strategy.
课程大纲
Introduction to Microeconomics for Managers
Supply and Demand
An Introduction to Consumer Theory
Production Theory
Perfect Competition
Monopoly and Monopolistic Competition
Oligopoly and Strategic Management
Strategic Capital Finance
Land, Labor, and Organizational Behavior
Public Goods, Externalities, and Income Redistribution
Finals Week
